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Coaching Shame: Recognizing Shame and Coaching for Shame Resilience

  • January 29, 2020
  • 12:00 PM - 1:30 PM
  • Webinar

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Shame can be the number one barrier to client’s confidence and resilience. By learning how to coach around shame, we help our clients truly step into their full potential – as defined by them.  Join this webinar to learn how to recognize when shame shows up, understand what shame is (and isn’t) and how to coach shame. Coaching shame challenges us to really deepen our skills around empathy, understanding, listening, acknowledging and validating, asking powerful questions, and where appropriate, offering up concepts, ideas and resources to help clients deepen their own understanding so that they can become more resilient and recover more quickly. 

When:  January 29, 2019, 12:00 PM - 1:30PM 

Speakers:  Sue Mann

Format:  Virtual Webinar

CCEUs: .75 CC, 0.75 RD

Note: A recording of this webinar will not be published to the ICF NYC resources page.  To access this learning opportunity, you must register for the webinar. Those unable to join the live event will be given access to recording for the two weeks immediately following the live presentation. 

Who is this event for: Sue’s work draws heavily on, and is informed by, the research of Dr Brené Brown and ongoing cutting edge research on the neurobiology of trauma, compassion and resilience. While many coaches may be very familiar with the work of Dr Brown, all coaches are encouraged to attend. Shame is one of the most contagious of social affects: when shame shows up in our clients, if we are not aware of our own shame triggers and have not done our own shame resilience work, we may unwittingly exacerbate shame in our clients and in ourselves. 

The event 

Shame is one of the most contagious of social affects: when shame shows up in our clients, if we as coaches are not aware of our own shame triggers and have not done our own shame resilience work, we may unwittingly exacerbate shame in our clients and in ourselves. Even highly trained and experienced coaches may experience “empathetic distress” around shame, which may reduce their ability to effectively coach. 

Shame is, however, also highly coachable and in fact may respond better to coaching than to therapy in many cases. 

This training is an introduction to the concepts of shame for coaches who may not be familiar with it already, and/or a helpful revision of the concepts of shame, with the introduction of possible new concepts around the brain, memory, trauma and resilience, for coaches who are already familiar with the concepts of shame. 

The webinar will cover: 

  • Defining shame, the 1-2-3s of shame and why shame is called the “master emotion”
  • Shame, our “resilience zone”, the amygdala and implicit memory 
  • Why shame is coachable 
  • The difference between shame, guilt, embarrassment and humiliation 
  • The impact of shame on the client AND the coach 
  • 4 aspects of shame resilience 
  • Shame shields and off-loading strategies  
  • Shame, self-esteem and self-compassion

Meet our speaker 


Sansu Rising Coaching

Sue Mann - Coach 

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Sue works with individuals and organizations through 1:1 and team coaching, trainings and workshops. She helps individuals experiencing workplace bullying to navigate and recover. And she supports leaders and teams to move from “armored leadership” (a key factor in toxic work cultures) to “daring and compassionate leadership” (a key factor in healthy workplace cultures).


Sue’s 25-year career has spanned continents, roles and industries – from diplomat, Top-4 consulting firm consultant, project manager, to entrepreneur and coach. Sue has worked in government, finance, banking, real-estate, hospitality, and energy. And she has worked at the C-Suite level, at the grass-roots level, and everything in-between. 

Credentials:

  • Board Certified Coach
  • Certified Professional Coach
  • Certified Community Resilience Model Teacher
  • Energy Leadership Index - Master Practitioner 
  • COR.E Dynamics Specialist – Leadership
  • MBA – Cornell University, MMH – Cornell University

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